Scene+
Scene+ is a Canadian loyalty programme jointly operated by Scotiabank and Cineplex Entertainment. Originally launched as a movie-focused rewards programme (Scene), it was expanded in 2021 and rebranded as Scene+ to include grocery and everyday retail partners. Members can now earn points through a broad range of everyday spending — at Scotiabank credit cards, Cineplex theatres, Sobeys, Safeway, IGA, FreshCo, and other Empire Company grocery brands.
One of the strongest features of Scene+ is its straightforward, fixed redemption value: 1 Scene+ point equals exactly 1 cent when redeemed toward travel through Scotiabank’s travel portal. This predictability makes it easy to calculate the value of your points without worrying about dynamic pricing or blackout dates.
Quick Facts
| Detail | Value |
|---|---|
| Programme owners | Scotiabank + Cineplex |
| Point value (travel portal) | 1 point = 1¢ ($100 = 10,000 pts) |
| Key earn partners | Sobeys, Safeway, IGA, FreshCo, Empire brands, Cineplex |
| Credit card partners | Scotiabank Gold American Express, Passport Visa Infinite, etc. |
| Points expiry | No expiry with any account activity |
| Cineplex benefit | Redeem for movie tickets, concessions, and more |
Canadian Context
Scene+ is a distinctly Canadian programme without a direct US equivalent. Its partnership with Cineplex — Canada’s dominant movie theatre chain — makes it unique among bank loyalty programmes. The Scotiabank Gold American Express is one of Canada’s best no-foreign-transaction-fee credit cards and earns accelerated Scene+ points on dining and grocery, making the programme highly practical for everyday Canadians. The fixed 1¢/point redemption value on travel removes the complexity that affects variable programmes like Aeroplan.
Related Glossary Terms
Information on this page is provided for general educational purposes. Programme terms, earn rates, and partner lists change frequently — always verify details directly with Scene+.